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1 marketing company
марк. маркетинговая компания (компания, занимающаяся маркетинговой деятельностью для своих клиентов, в том числе проводящая маркетинговые исследования, организующая и проводящая маркетинговые мероприятия и т. д.)Syn:See:* * * -
2 marketing company
1) Экономика: торговая компания2) Кино: коммерческая компания3) Реклама: маркетинговая компания, фирма, занимающаяся маркетингом -
3 marketing company
торговая компания, торговая фирма -
4 marketing company
Англо-русский словарь по экономике и финансам > marketing company
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5 marketing company
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6 marketing company
English-russian dctionary of contemporary Economics > marketing company
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7 coal mining and marketing company
Уголь: угольная компанияУниверсальный англо-русский словарь > coal mining and marketing company
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8 general marketing company
English-russian dctionary of contemporary Economics > general marketing company
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9 company
nкомпания; общество; фирма; предприятие
- affiliated company
- ailing company
- air company
- airline company
- alien company
- allied company
- appraisal company
- associated company
- assurance company
- bank holding company
- bloated company
- blue-chip company
- bogus company
- broker company
- bubble company
- building company
- cable company
- car rental company
- carrying company
- chartered company
- closed company
- closed-end company
- closed-end investment company
- commercial company
- commercial credit company
- commission company
- competitive company
- consulting company
- consumer finance company
- consumer-goods company
- controlled company
- controlling company
- credit card company
- customer-centric company
- daughter company
- dealer company
- defunct company
- designing company
- development company
- distributing company
- diversified company
- domestic company
- domestic road haulage company
- dormant company
- emerging company
- engineering company
- export company
- factoring company
- farming company
- finance company
- financially-troubled company
- financing company
- foreign company
- foreign trade company
- forwarding company
- front company
- general marketing company
- general trade company
- hire-purchase company
- holding company
- home company
- immediate holding company
- incorporated company
- independent appraisal company
- industrial company
- inland navigation company
- installment credit company
- insurance company
- international company
- investment company
- issuing company
- joint-stock company
- large company
- leading company
- leased company
- leasing company
- life assurance company
- life insurance company
- limited-liability company
- liner company
- listed company
- loss-making company
- low-liquid company
- mail-order company
- major company
- management company
- managing company
- manufacturing company
- marketing company
- medium-sized company
- mixed company
- mobile radiotelephone company
- mortgage company
- multi-industry company
- multinational company
- mutual insurance company
- national company
- nationalized company
- navigation company
- nominee company
- nonoperating company
- nonprofit-making company
- nonresident company
- ocean company
- offshore company
- oil company
- one-man company
- open-end company
- open-end investment company
- operating company
- overseas company
- packaging company
- packing company
- paging company
- parent company
- personal loan company
- predecessor company
- private company
- private limited company
- privatized company
- processing company
- producer company
- product company
- property company
- proprietary company
- public company
- public limited company
- public utility company
- purchasing company
- quoted company
- railway company
- real estate company
- realty company
- registered company
- reinsurance company
- rival company
- sales company
- sales finance company
- salvage company
- securities company
- separate company
- service company
- shell company
- shipping company
- short-line company
- sister company
- specialized company
- state company
- statutory company
- steamship company
- stevedoring company
- stock company
- subsidiary company
- sub-subsidiary company
- supplier company
- surety company
- target company
- trade company
- trading company
- transparent company
- transport company
- troubled company
- trucking company
- trust company
- trust and mortgage loan company
- turnaround company
- unlimited company
- unregistered company
- venture capital company
- vendor company
- warehouse company
- well-established company
- wild cat company
- absorb a company
- close down a company
- constitute a company
- create a company
- dissolve a company
- establish a company
- float a company
- form a company
- keep a company afloat
- liquidate a company
- promote a company
- register a company
- represent a company
- run a company
- sell out a company
- set up a company
- start a company
- tout a company
- turn around a company
- wind up a company
- wipe out a companyEnglish-russian dctionary of contemporary Economics > company
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10 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
11 company
компания; (акционерное) общество; фирма; корпорация -
12 company
n1) компания; фирма; общество; корпорация2) (The Company) полит. жарг. "Фирма", ЦРУ•to buy into a company — скупать акции компании / фирмы
to form a company — учреждать компанию / фирму
to liquidate unprofitable companies — ликвидировать нерентабельные / убыточные компании / фирмы
to nationalize a company — национализировать компанию / фирму
- air companyto take over a company — приобретать контрольный пакет акций компании / фирмы ( о другой компании или фирме)
- amalgamation of companies
- associated company
- bubble company
- daughter company
- debt-ridden company
- defense-space company
- domestic company
- dummy company
- engineering company
- foreign-controlled company
- front company
- holding company
- industrial company
- insurance company
- investment company
- joint-stock company
- limited liability company
- marketing company
- merger of companies
- mixed company
- multinational company
- oil company
- parent company
- privately-owned company
- shell company
- shipping company
- state-owned company
- stock company
- subsidiary company
- target company
- trade company
- trading company
- US-owned company -
13 marketing consultant
марк. консультант по маркетингу [по сбыту\] (лицо, предоставляющие консультации по использованию средств стимулирования сбыта и организации маркетинговых мероприятий)See:* * * -
14 marketing firm
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15 marketing level
1) марк. маркетинговый уровень (определенная стадия в цикле экономической деятельности фирмы наряду с технологическим, финансовым, производственным уровнем; характеризуется действиями компании по маркетингу и сбыту своих товаров и услуг)It is at the marketing level that a company begins to get on the radar of potential buyers and when they begin to see your potential. — Именно на маркетинговом уровне деятельности потенциальные клиенты начинают замечать компанию и оценивать ее капитал.
We will work closely with producers and buyers on a creative level, a marketing level and a financial level. — Мы будем тесно сотрудничать с производителями и покупателями на творческом, маркетинговом и финансовом уровнях.
2) марк. уровень маркетинга* (степень охвата компанией рынков и каналов сбыта; может быть локальный, региональный, национальный, международный, в зависимости от масштаба маркетинговой деятельности компании)to launch an aggressive campaign to attract interest on a national and international marketing level — провести активную кампанию для привлечения внимания на национальном и международном уровне маркетинга
See: -
16 marketing asset
1) эк. сбытовой актив* (любые материальные или нематериальные активы, связанные с организацией процесса реализации продукта компании потребителям: магазины, склады, рекламные носители и т. п.)To date, the company has completed the sale of its New York and New England marketing assets. — К настоящему времени компания завершила продажу своих сбытовых активов в Нью-Йорке и Новой Англии.
Tosco Corp. yesterday completed its purchase of the West Coast refining and marketing assets of Unocal Corp. — Nosco Corp. вчера завершила приобретение принадлежащих Unocal Corp активов по перегонке и сбыту (бензина) на Западном побережье.
As a result, established firms tend to own the necessary manufacturing and marketing assets, making it difficult for new firms to get access to equivalent marketing and manufacturing assets at the time of founding, which handicaps them in their efforts to compete with established firms.
2) *маркетинговый актив*а) марк. = market-based assetб) учет, марк. маркетинговый актив* (вид нематериального актива, связанного с рыночной репутацией и идентификацией компании, который может продаваться и сдаваться в аренду: торговые знаки, логотипы, названия брендов, доменные имена и т. п.; в отличие от гудвилла, который невозможно продать отдельно от компании)Unlike goodwill, marketing assets are identifiable as separate assets and can be sold or licensed (franchised) to others. — В отличие от гудвилла, маркетинговые активы можно выделить как конкретные активы и продать или лицензировать (передать с помощью франшизы) другим компаниям.
See: -
17 marketing-oriented company
марк. маркетингоориентированная компания*; компания, ориентированная на маркетинг* (компания, которая концентрирует свои усилия на изучении нужд и требований потребителей с целью разработки и продвижении на рынке товара, позволяющего наилучшим образом удовлетворить нужды потребителей; такие компании обычно имеют развитую базу данных потребителей своего товара, постоянно поддерживают отношения со своими клиентами и в соответствии с их рекомендациями или изменениями их требований и предпочтений корректируют свою производственную и сбытовую деятельность)Syn:See:Англо-русский экономический словарь > marketing-oriented company
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18 marketing potential of the company
English-Russian base dictionary > marketing potential of the company
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19 company marketing opportunity
Экономика: маркетинговые возможности фирмыУниверсальный англо-русский словарь > company marketing opportunity
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20 marketing-oriented company
Реклама: компания, ориентированная на маркетингУниверсальный англо-русский словарь > marketing-oriented company
См. также в других словарях:
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